http://www.montreal.ad/en description en MVC RSS http://www.montreal.ad/egzakt/egzakt Thu, 15 Jan 2009 08:59:32 EST 4d1d598c-295e-4ba1-9caa-0f7237aa22be Egzakt AD | COM Strategies that are relevant and effective. Messages that cut through and leave their mark. Campaigns and tactics that help build your image. Ways to make your business perform better. INTERACTIVE Technology serving your strategic objectives. Choices based on a mastery of the Web. Interactive tools shaped to fit your reality. Service that delivers the best return on your investment. http://www.montreal.ad/egzakt/les-rivieres Tue, 20 Jan 2009 03:17:30 EST 5704a0f2-acbe-434b-a536-b7123a31f9db Denis Roy OBJECTIVE Turn teens, casual visitors to the shopping center, into customers. STRATEGY • Present “Les Rivières” as a brand, incorporating within it other well-known brands. • Adopt the right tone: humour and mockery. Allow customers to appropriate your brand. • Adopt the right tools: interactive, entertaining, appropriate to “Digital Natives.”